Parmigiani Montreux Jazz Festival 2014

Pharrell Williams, Jamie Cullum, Van Morrison, Stevie Wonder and Herbie Hancock are just a few of the amazing names ready to set the stages alight at the 48th Montreux Jazz Festival this summer. Claude Nobs' world-famous Festival owes its success to the quality of its line-up year after year, which draws in crowds from across the globe, uniting cultures through the universal power of music.

PARMIGIANI AT MONTREUX
As the main sponsor of the Montreux Jazz Festival since 2007, Parmigiani will set up camp, as it does each year, in its VIP area on the shores of the lake, at the heart of the festival.

The brand is inviting its customers, journalists and cherished friends from around the world to join them for a string of events, including an evening of concerts and special moments, discussing watchmaking in music and losing track of time, during a hot air balloon trip.

Each evening, Parmigiani will recognise some of the greatest talents in contemporary music by presenting a watch to artists selected by the Montreux Jazz Festival. Taken from the Tonda Métro collection – Métrographe for male artists and Métropolitaine for female artists – these pieces feature a dial designed to reflect the 2014 festival poster, to give each artist a lasting souvenir of his or her time at Montreux. The limited edition "Edition Spéciale MJF 2014" watches will be presented on stage by representatives of the Fleurier-based brand at the end of the concerts.

Parmigiani is rare amongst sponsors in that it gets involved with all the Montreux Jazz Festival activities throughout the year – not just during the three weeks of concerts. Supporting young talent and the musicians of tomorrow is particularly close to the brand's heart, as it was to Claude Nobs, the festival's founder. PARMIGIANI is continuously developing and enriching its partnership through its support for the Montreux Jazz Artists Foundation and the Montreux Jazz Cafés.

THE MONTREUX JAZZ ARTISTS FOUNDATION
Montreux Jazz is not limited to the Festival itself. Of course, this is its culmination, but the "MJF" brand organises a number of other musical and cultural activities. Grouped together under the "Montreux Jazz Artists Foundation" banner, these initiatives are aimed at promoting and supporting young, emerging talent, via three different routes, all supported by Parmigiani Fleurier.

July 17, 2014